Which Is The
Best Toothpaste?

I am often asked "Which is the best toothpaste?", or "Which toothpaste is best?" It's not an easy question to answer, because sometimes the patient is looking for a toothpaste to help with a specific problem, such as tooth whitening or bad breath.

In addition, everybody has their own preference when it comes to toothpaste flavor and texture!

Here is my short and simple guide to Which is the best toothpaste; Brands that I like and that I can recommend.


1. Arm and Hammer Advance White. I like the Arm and Hammer products. They are all good quality, and do a good job.

My favorite from the Arm and Hammer range is the Advance White with Baking Soda & Peroxide. It does not have a strong minty taste, and works well to remove surface staining. You can read my more detailed report at Arm and Hammer Toothpaste. If you want to go ahead and order some toothpaste right now, you can go to my Amazon link here.

Arm and Hammer advance white 2022

Which Is The
Best Toothpaste?

2. BlanX White Shock. This is my all-time favorite as a daily toothpaste for general use.

I like the pump-action dispenser, which seems to stay cleaner without getting dried-up toothpaste around the nozzle, compared to some tubes.

BlanX also contains fluoride, and so can strengthen tooth enamel. It has a relatively low abrasive index, which means that it does not scratch your tooth enamel over time; in fact, it actually polishes enamel, leading to a very glossy surface after several months use.

BlanX White Shock can also produce a slow and gradual whitening effect on your teeth. It contains an extract of arctic lichen which, it is claimed, gradually breaks down staining within the tooth enamel, (not just staining on the surface of the tooth). You can read more about BlanX White Shock at Best whitening toothpaste. This kit also comes with a small LED light unit that accelerates the whitening process.

If you want to go ahead and order your Blanx White Shock toothpaste with LED, just go directly to my Amazon link here for the best deal!

A packet of BlanX White Shock toothpaste with an LED unit

Which Is The
Best Toothpaste?

3. Colgate Total Advanced Whitening. This is still among my favorite toothpaste brands. It feels like a conventional paste, with a familiar minty flavor and traditional texture.

It is a paler blue than the Oral B Pro Expert, but for some reason I didn't really notice this until after a while! Colgate Total does froth up more than Pro Expert, and I think a little more than BlanX also. A good, basic toothpaste brand at a low price.

Colgate Total 2022

4. Pepsodent Toothpaste is probably one of the cheapest quality toothpastes with a nice gentle flavor and the addition of fluoride to strengthen tooth enamel against cavities. This a popular choice for many people, and represents excellent value for money.

You can read more about this sometimes hard-to-find product at my Pepsodent Toothpaste Page

Pepsodent toothpaste 2022

5. TheraBreath Oxygenating Toothpaste. This is an excellent toothpaste if you suffer from canker sores or a dry mouth. It was developed by a dentist, Dr. Katz, after a lot of original research into the causes of dry mouth, canker sores and bad breath. Dr. Katz was a biochemist before he became a dentist, and his experience and training in research methods allowed him to make several significant discoveries.

TheraBreath Oxygenating toothpaste is one of the few toothpaste brands that does NOT contain Sodium Lauryl Sulfate (SLS). This ingredient is added to most toothpastes to make them froth up a bit when you brush. For most folk, this isn't a problem, and makes toothpaste more pleasant to use.

BUT some folk can have a sensitivity to Sodium Lauryl Sulfate that can trigger canker sores, ulcers, or a dry mouth. Avoiding this ingredient can substantially reduce the number of sores and ulcers that you get, and reduce the severity of a dry mouth.

TheraBreath Oxygenationg 2022

Read more about this toothpaste at my page on Oxygenating toothpaste.


Another condition that may benefit from avoiding SLS is Burning Tongue Syndrome. You can read more about these problems at:

Which Is The
Best Toothpaste?

My favorite brands of toothpaste as listed above each have a different look, a different feel or texture, and are best suited to different situations. If you have no particular problems and just want a great basic toothpaste for daily use, I think Colgate Total or Pepsodent are the ones to go for, at the lowest price in this group of 5 brands of toothpaste.

If you would like to get a little extra brightness for your teeth over a period of time, then BlanX Non-Abrasive is great.

If you have some problems with ulcers, dry mouth or burning tongue, then TheraBreath Oxygenating is a safe and effective choice.

Between all my 5 favorite toothpaste brands, it comes down more to personal preference with regard to the flavor, the appearance and color, and most of all the "feel" or texture of the paste.


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